<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=749646578535459&amp;ev=PageView&amp;noscript=1">

Watch Now!

A Great Idea Isn't Enough for Successful Change

Presented by Mark Jaben, M.D., author of the book "Free the Brain"


Maybe you had expected more. Maybe it went ok, but you’d like it to go smoother. Maybe its gone well and you want to understand about how that happened for next time. Maybe you’d like change to be less of a hassle.

If so, this webinar is for you.

As a result of this webinar, you will understand:

  • Change is a verb, not a noun
  • The fundamental unit of change
  • Why your belief about what’s going on is not the result of what you think.
  • Why conflict is what you should expect and what you actually need for successful change
  • The choice to resist or engage is not an analytical one, so why approach it that way.
  • We are not wired to resist; we are wired to succeed.


An ideal change must work AND be workable; judging each uses different functions in the brain.

The brain doesn’t care about creativity unless it has to, so help it have to.

About the Presenter:

Mark_Jaben-1Mark Jaben is a residency trained, board certified Emergency Physician with over 25 years of clinical experience. After 20 years in a single hospital group, he has been doing independent emergency medicine practice for the past 7 years in the community setting in emergency departments ranging from 5000- 75,000 annual visits and has experience in hospitals, Indian Health Service facilities, office practices, and EMS services.

Mark's initial immersion into Lean came in 2008 while living and working in Taupo, New Zealand, where he had the opportunity to test Lean methodology while leading implementation efforts at the hospital there. After returning to the US, he continued to apply these concepts in emergency departments, hospitals, clinics, and regional collaborations, with a particular focus on how this can inform individual work. Observing the successes, as well as the trials and tribulations, led Mark to delve further into why this stuff works.

His recently released book, Free the Brain: Overcoming the Struggle People and Organizations Have With Change, takes a look at what neuroscience research says about how the brain operates and provides some real insight into why organizations do, or don’t, function so well.

In addition to supporting hospitals in their efforts to improve their delivery of quality patient care, his particular interests include the application of Lean principles to medical decision making and to individual work. He was included in A Factory of One, by Dan Markovitz, the 2012 Shingo prize winning book on this topic. Mark has written extensively about what it really takes to engage people in change efforts and has presented internationally on these topics. His experience includes EMR development and implementation, facility design, regional health delivery, and the interface between different hospital departments as well as between different organizations.